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General Coordinator, New Media

PageUp Desc Code: CMK - General Coordinator, New Media

Function: CMK - Communications & Marketing

Sub-function: Communications

Discipline: New Media

Career Track: General Administration

Career Track Level: Individual Contributor - Level 2


Communications & Marketing: Communications and Marketing is responsible for communications and marketing strategy and management. Partners with colleges and business units to provide creative solutions and consultation in the effective execution of communications and market initiatives for stakeholders including current and potential students, alumni, employees, media, and others.

Communications: Communications is responsible for communications strategy and management. Partners with colleges and business units to provide creative solutions and consultation in the effective execution of communications initiatives for stakeholders including current and potential students, employees, media and others.

New Media: New Media plans and builds a social media presence to amplify key messages, promote brand and impact awareness, drive traffic to social media pages, and encourage students and stakeholders to engage with the institutions social networks. Monitors and supports issues management.

General Administration: Roles that are in administrative/ professional non-student facing functions.

Individual Contributor: In an individual contributor role, the positions work is primarily achieved through individual efforts or by participating as part of a team. Individual contributors may: Coordinate, influence, or review the work of others. Be the authority on a given program or process. Lead teams. A range of knowledge, complexity, autonomy, and impact may be needed to achieve results at certain levels. Individual contributor roles are reflected in the Academic Administration, Development, General Administration, Technical/STEM, and C1-C4 of the Clinical tracks.

Level 2: Intermediate: These positions require some experience and education but are not expected to act independently.