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General Manager, Content Development
PageUp Desc Code: CMK - General Manager, Content Development
Function: CMK - Communications & Marketing
Sub-function: Content Development
Discipline: Content Development
Career Track: G - General Administration
Career Track Level: Management / Leadership - Level 2
Broad Salary Range Code: 04
Range: $76163 - $152325
Market Reference Range Code: 04C
Range: $100535 - $150802
Communications & Marketing: Communications and Marketing is responsible for communications and marketing strategy and management. Partners with colleges and business units to provide creative solutions and consultation in the effective execution of communications and market initiatives for stakeholders including current and potential students, alumni, employees, media, and others.
Content Development: Content Development facilitates the development of informative, engaging, and strategy-based content across teams, using a combination of creative skills and strategic thinking with the goal of driving engagement with audiences in alignment with the universitys brand and organizational objectives.
G - General Administration: Roles that are in administrative/ professional non-student facing functions.
Management / Leadership: Manager: The positions work is achieved through the direction of others. Managers have direct accountability for setting goals and using resources. They are responsible for administrative oversight of individuals, including conducting recommendations for hiring and termination, writing evaluations, disciplinary actions, day-to-day oversight as well as long-term goal setting and accountability for the performance and productivity of the employees. Managerial positions are reflected in the M1-M3 career track levels in the management/leadership track.
Level 2: Manager: Responsible for leading a team of professionals and/or support employees. Has full responsibility for team output. Focuses on implementing and executing strategies within their own department or team.